The macro-economics of vertical lead generation sites. Part II–analogizing vertical lead generation sites to retail shopping malls.

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The macro-economics of vertical lead generation sites: Part I

This blog entry is the first in a series of two blog entries discussing the macro-economics of vertical lead generation sites.

Part I.

An oft-cited criticism of vertical lead generation sites (“VLGS”) is that end-users have the ability to request information on multiple concepts. This, so the ...