The Importance of Selling in Earnest

July 26, 2010 1 comment

The Importance of Selling in Earnest

Too often are franchise sales people guilty of not selling in earnest. Yes, they will say that they are giving an effort but the evidence is clear that they are not really giving it their full attention and effort---they have failed to recognize the importance of selling in earnest. ...

Improving Webdesign via Modernist Architecture

July 7, 2010 No comments yet
In many ways, this minimalist approach to website design has the same look, feel, and most importantly, functionality, as modernist architecture. Modernist architecture is characterized by simplification of form and the subversion of the ornate into the structure and theme of the building.

The macro-economics of vertical lead generation sites. Part II–analogizing vertical lead generation sites to retail shopping malls.

September 4, 2009 1 comment
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The macro-economics of vertical lead generation sites: Part I

September 3, 2009 No comments yet
This blog entry is the first in a series of two blog entries discussing the macro-economics of vertical lead generation sites.

Part I.

An oft-cited criticism of vertical lead generation sites (“VLGS”) is that end-users have the ability to request information on multiple concepts. This, so the ...

The FranchiseOpportunities Network Staff Helps EVOS® Open Their Newest Unit!

June 5, 2009 No comments yet
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Franchise Opportunities Network Generates its 4 Millionth Lead in April

May 8, 2009 No comments yet

Franchise Opportunities Network Generates its 4 Millionth Lead in April.

Franchise Opportunities Network f/k/a Ad Engine generated its 4 millionth franchise and small business lead in April. With 4 million leads delivered Franchise Opportunities Network is among the top franchise lead producers operating today.

Atlanta, Georgia (PRWEB), 8, May, 2009-- Franchise Opportunities ...

The Ineluctable Facts of the Franchise Opportunities Network

May 8, 2009 No comments yet

May 8, 2009

Dear Advertiser and Prospective Advertiser: In the last two years there has been an explosion in the number of sites that produce franchise leads.  With the exception of my sister companies within the Landmark Media family, most sites in the industry are underfunded, understaffed, and produce leads that underwhelm.   As President and General Counsel ...

FoodFranchise.com Redesigns and Re-Launches Its Popular Lead Generation Site

May 7, 2009 No comments yet

FoodFranchise.com Redesigns and Re-Launches Its Popular Lead Generation Site

FoodFranchise.com recently underwent and extensive site redesign.  The new site has an improved functionality as well as an improved look and feel.

Atlanta, Georgia (PRWEB), 6, May, 2009-- Franchise Opportunities Network announces the redesign and re-launch of FoodFranchise.com.   www.FoodFranchise.com .   ...

The Morality of Self-Preservation

May 7, 2009 No comments yet
  --It is for the purpose of self-preservation that man needs a code of morality.   John Galt. What do the franchise portals owe to the prospective franchisee?   Perhaps the more important question is the corollary to this query and that is: what do the franchise portals owe to the franchise industry in general. Are the ...

Franchising: the Golden Road to the Golden Mean.

April 17, 2009 3 comments

The pessimism and fear that has settled in over the larger economy is now increasingly palpable in the franchise community. The unbridled optimism of the last seven years has in the past seven months changed to an unbridled pessimism. The one constant between the two seemingly polar states is that both ...